TRAININGS

 

Our offer of trainings and workshops concentrates on the needs of the cities councils, institutions and communal companies. Furthermore, it is also aimed at the entities working for the development of the city and it’s culinary, tourist and investment (cultural institutions, organizations of public benefit, local tourist organizations, cities’ promotion companies) offer.

 

MAIN PRODUCT AND PROJECTS

  • Places Brand and Marketing Academy - individual project conveyed in cooperation with Brief4Poland, PROT, landbrand and a team of experts
  • Trainings concerning RPO POKL - projects composed in partnership with PROT, including trainings for tourist branch.

MAIN AREAS OF TRAININGS’ OFFER

  • Marketing of citys brand
  • Branding of products and projects of citys development
  • Culture strategies (cultural products, institutions, clusters)
  • Development of urban and ecological clusters (incl. culture and tourism)
  • Integrated marketing communication between cities and regions
  • Image and quality research of cities, attractions and products
  • Trainings for leaders of territorial marketing
  • Creating territorial marketing and promotion companies
  • Law aspects of the activity of tourist companies